Samsung teases Bixby’s flashy new Galaxy S25...

Samsung is internet hosting its Galaxy Unpacked event on January 22 in San Jose, California, the place the tech large is anticipated to disclose its highly-anticipated Galaxy S25 series to the world. Every week earlier than the occasion, the tech large posted a brand new video teasing the cellphone’s new Galaxy AI capabilities, hinting on the reemergence of its ill-fated Bixby digital assistant.

The 17-second video teaser hit Samsung’s YouTube channel, giving us a glimpse on the new “true AI companion” coming to Galaxy telephones. Within the video, a girl will be seen speaking to Bixby on her machine, asking the digital assistant to seek for an Italian restaurant with pet-friendly out of doors seating. She asks the assistant to ship the small print in regards to the restaurant to her pal and to place them on her calendar. You possibly can watch the video under.

Samsung is taking part in catch-up with Bixby

Apple and Google have already up to date their digital assistants with new AI skills

Samsung’s digital assistant Bixby lags behind its greatest opponents, Apple and Google, which have already introduced important AI enhancements to its flagship telephones final 12 months. Hopefully, Bixby’s new Galaxy AI enhancements will put it on a extra degree taking part in subject with Gemini and Apple Intelligence.

In an interview with CNBC final 12 months, the chief vice chairman of Samsung’s cell enterprise, Received-joon Choi, stated the corporate is trying to “redefine the function of Bixby” given the “emergence of generative AI and LLM (massive language mannequin) know-how.” Samsung launched an AI-powered Bixby last year; nevertheless, it was solely on the Galaxy W25 and W25 Flip in China.

With the Galaxy S24 sequence, Bixby gained some new Galaxy AI skills, like translating a reside name and summarizing net pages. Nonetheless, this 12 months’s Galaxy AI replace for Bixby is anticipated to be extra transformational, making it extra conversational like ChatGPT. All might be revealed quickly at Samsung’s Galaxy Unpacked event on January 22. You possibly can watch the occasion reside that day at 10am PST/1pm ET on Samsung’s website or YouTube channel.

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